Want attention for your work? You need a hook. (Video lesson!)

I admit it; like just about everyone, part of me still clings to the fantasy that if I just make awesome stuff, and keep on making more of it, somehow I’ll get discovered (how? by whom?), and my work will sell gangbusters (where? how?) without me having to lift a finger. I’ll make so much

Hey artist, how do you make it work?

I’m a cartoonist and a writer. I do this work because I have something I want to communicate. Communicating that (and continuing to produce it) requires selling it, and so selling it is part of the job. Shakespeare had to sell theater tickets. DaVinci had to sell paintings. Dickens had to sell magazines. Being in the business of selling my work does not suddenly make me a “business person.” It makes me an artist.

Samantha Hodder, host and creator of the podcast This is Our Time, about women in STEM banding together to make big changes in the climate change battle

The time to act is now

So how does one go from a slow-burn collaborative podcast to putting out a full, cohesive season of a narrative podcast in one year? With a whole lot of extremely focused action, and a laser focus on one goal.

There is no gatekeeper. There is no gate. Article by Jessica Abel. Young woman trying to learn to play guitar. Excerpt from Soundtrack" ©1992 by Jessica Abel

There is no gatekeeper. There is no gate.

A few weeks ago, I assigned my art students a fun project, a “forgery” of an artist they admire and want to learn from. One student picked Michelangelo. (I talked her down from trying a fresco—in two weeks—to imitating his red chalk studies.) She copied his work in her sketchbook every day. She went to